University of Pretoria
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Millennials National Parks

dataset
posted on 2020-07-30, 10:06 authored by Anneli DouglasAnneli Douglas, Pierre Mostert
<p>The overall purpose of the study was to determine the travel behaviour of the Millennial market, with specific reference to nature-based holiday destinations/experiences and more particularly SANParks as a nature-based holiday destination. <br></p>

History

Department/Unit/School/Center

Marketing Management

Usage metrics

    Economic and Management Sciences

    Categories

    Keywords

    MillenialsNational ParksTravel behaviourExpectationsPerceptionsLikelihood to visitTourism Management

    Licence

    CC0

    Exports

    RefWorks
    BibTeX
    Ref. manager
    Endnote
    DataCite
    NLM
    DC