University of Pretoria
Browse

File(s) under permanent embargo

Reason: Gibs policy

Understanding and creating value for first time buyers of personal computers using the consumer value journey.

media
posted on 2020-12-21, 09:26 authored by Siyanda MvimbeliSiyanda Mvimbeli
In this study, Data has been recorded using interviews on perceptions for first time buyers of personal computers. Further information has been gathered from industry experts as well.
M4A audio player is needed to gain access to the recordings.

History

Department/Unit

GIBS